Section 001 

Designers: 20 Industrial Designers, 10 Architects
Project: Designing the next generation of creative workspaces
Role: Creative Director, Visual & Product Designer

Section 001 was a collaborative studio focused on designing the next generation of creative workspaces. We created a case study around DAAP’s Communication Design studios and developed a collection of furniture based on the needs of the space. I led the creative direction of the project, developing graphic standards and an overall visual identity. These elements translated into the design of presentations, research books and catalogs, social media presence, and in our final photoshoot and exhibition. 

This collection was presented at the 2018 International Contemporary Furniture Fair (ICFF) in NYC.

Catalog Photoshoot